Anghami, the region’s leading music streaming platform, announces the availability of its brand-new Alexa skill, providing users in KSA and UAE with a seamless innovative experience in Arabic and English.

As one of Amazon Alexa’s first skill partners in the Middle East, Anghami aims to deliver a seamless localized music experience in a Khaleeji Arabic dialect, embodying the rich Arab culture by optimizing the experience for its Arabic-speaking users. The Anghami Alexa skill is also available in English.

Anghami’s Alexa skill offers users in the UAE and KSA an enhanced interactive experience that allows them to play music that fits their mood, stream their favourite podcasts and control millions of songs by just using their voice. Users can also listen to Quran recitals in the voice of their favorite Qari. Customers with Alexa-enabled devices will simply need to connect their Anghami accounts to access the wide range of content available on the platform by asking Alexa to play a playlist, artist, genre or podcast. Alexa understands Arabic Khaleeji dialects, Modern Standard Arabic (Fus’ha) or English.

“In recognition of the importance of our Arabic language, this cooperation will further enhance the experience for our customers and help to spread our culture worldwide.”,commented Elie Habib, Co-founder and CTO of Anghami. “As part of our continued commitment to elevating the music industry and incorporating leading technology capabilities, we are thrilled to team up with Amazon to bring an innovative experience to our customers in KSA and UAE” he added.

“We are very excited to team up with Anghami, the region’s leading digital music platform, giving customers access to millions of international and Arabic songs and podcasts. Only by using their voice, customers can ask Alexa to play their favourite songs from the region’s largest music catalog in Arabic” said Eric Saarnio, Vice President, Amazon Devices International.